Align for Excellence

We are excited to announce that F4e has received a $1M investment for our AI-powered Performance Management Platform!

08/2024

A big hello from the F4e team!

We are thrilled to share the news that we have successfully completed our first investment round. On our journey to enhance employee performance and align companies towards excellence with our AI-driven innovative performance management platform, we have secured a $1M investment with the support of our esteemed investors, including Arya GSYF, Maxis Ventures, Boğaziçi Ventures, Nurettin Şendoğan, Mehmet Aksu, and Fatih Canca.

This investment will accelerate F4e’s innovative work in Turkey and expansion to global markets, starting with the EU. At F4e, our goal is to provide solutions tailored to the needs of companies at all levels, optimizing business processes and maximizing employee potential.

Özlem Tümer Eke and Sanem Tatlıdil Özal, partners and executives at Arya GSYF, who led the investment round, shared their thoughts on this exciting process: “F4e is a company led by founders who have a strong command of their field and international careers. Their expertise in performance management, which is not yet widespread in our country, is a process that every corporately managed company should implement at all levels. We believe there is a significant opportunity in the category F4e is pioneering.”

Maxis Coordinator Selami Düz also shared his views: “The joint investment by Arya GSYF and Maxis Ventures GSYF within Maxis is a great example of the synergy created between the Maxis funds. We believe that with this investment, F4e’s experienced founders and team will write a successful growth story,” he said.

Kenan Çolpan, Managing Partner at Boğaziçi Ventures, said, “F4e has completed its first investment round of $1M as an AI-based HR startup. We are delighted to be part of this process with our BV Growth fund. We are pleased to be by F4e’s side in their global scaling and successful journey with not only financial support but also experience sharing, networking, and mentorship.”

One of our investors, Nurettin Şendoğan, who exited from the global HRTech startup beqom.com in 2022 with a valuation of over $300M and has been an F4e Advisory Board Member since May 2023, emphasized the international potential of our platform by saying: “The HR world is constantly changing and evolving globally, and the ability to innovate continuously to support this is one of the most sought-after qualities in this field. F4e is on the path to becoming a global startup that will bring many innovations to HR with its AI-centered product roadmap.”

We also extend our heartfelt thanks to experts Mehmet Aksu and Fatih Canca, who have over 20 years of experience in implementing large-scale corporate technologies like SAP, for their valuable investments and support for our project.

We are grateful to our investors and to all the F4e team members and project partners who contributed significantly to this success. With this investment, we promise to continue growing stronger as F4e and to keep writing our global success story.

Our Co-Founder and CEO, İrem Yelkenci, summarizes our mission and vision by saying, “Our mission is to enable any level of company manager to focus their team on excellence. There are certain codes to this; some are learnable individual skills, while others extend to processes like incentive systems. We first transferred these learnings to a software platform, and then, by focusing on ease of implementation, we succeeded in taking employee engagement to much higher levels with user-friendly designs and AI support.”

Our Co-Founder and CTO, Özgür Alkaner, adds, “We are a team that closely follows global innovations in the HR field and produces solutions for the global market. On the other hand, we are always aware that what is right for one company may not suit another. What makes our platform both flexible and innovative is its ability to adapt the most cutting-edge technologies in our sector to each company’s unique conditions with high speed and effectiveness. You will soon see many more innovations supported by AI. Stay tuned.”

We invite you all to explore our renewed website and to get a closer look at our platform by filling out the Demo Request form on our site, which takes just 15 minutes.

Click here to download the Press Release version of the news.

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